Hi!šš» Iām Sia Li,
Product Designer, Thoughtful Creative, Catexplorer mom š±š
I love rolling up my sleeves and crafting and collaborating with others at every stage. And when I'm not in the design world you'll likely find me adventuring with my chonky cats or seeking the nearest Philz coffee shop āļø. Strong opinions loosely held are words I live by.
Currently@Ampla š
š Ampla | Approval workflow
Extensive user research, utilizing both moderated and unmoderated qualitative methods to tackle customer pain points. Currently in development.
View case study ->š NorthOne | Mobile Check deposit
Impressive results: an 83% reduction in customer churn, a 61% surge in deposits, and an 11% boost in check approval rates through iterative improvements.
View case study ->š Ampla | Growth Line of Credit dashboard
Addressing customer pain points and resulted in an impressive 65% increase in weekly customer engagement.
View case study ->š Ampla | Financial reporting
Increased compliance & fraud visibility into customers performance that led to proactive precautions and early risk detection.
View case study ->š NorthOne | Mobile Debit Card deposit
400 deposit initiated post launch with a high conversion rate.
View case study ->Ensu mobile app design
Utilized TikTok influencers to establish an organic marketing channel for Ensu, leading to a 190% surge in new users.
View case study ->This is me
I am a Tinker Bell š§š» designer who focuses on creating meaningful experiences to solve problems that are inclusive, intuitive, and humanistic. I am also a Kirby š£ (I love Boba milk tea and Kirby is essentially a pink Boba ball) and engage with the Mario š world š through visual communication!
I will also bring the following to the team:
ā
ā¢ š Positive and bubbly energy
ā¢ š©šŖ Bit of German traits. Why is the quality of products made in Germany so high?
Because the Germans are hardworking, efficient and disciplined.
ā¢ šA H.E.A.R.T. -- Humble, Empathetic, Adaptable, Remarkable, Transparent
Cosme Hunt
UX/UI, Visual Designer (Internship)
Jan 2019 ā Nov 2019
Restvo
UX/UI Designer (Internship)
Nov 2019 ā Feb 2020
ENSU
Product Designer (UX/UI)
Jan 2020 ā Feb 2021
DELEDAO
Product Designer (UX/UI)
Dec 2020 ā Jun 2021
NorthOne
Product Designer
Apr 2021 ā Jun 2022
Ampla
Senior Product Designer
Aug 2022 ā Present
